---
title: "Etsy Tag Generator: 13 Free Tags in Seconds"
description: "Free Etsy tag generator: get 13 tags for your listing, each within the 20-character limit and Etsy's tag rules. Built for print-on-demand sellers."
url: https://podly.co/tools/etsy-tag-generator/
---

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# Etsy tag generator for 13 tags that fit Etsy’s rules

This Etsy tag generator turns a few words about your item into 13 multi-word tags, each 20 characters or less, ready to copy into your listing in one click.

- Free
- 3 uses without signup
- Etsy rules checked November 2026

Your 13 tags show here

Describe your item, or try an example. Every tag fits Etsy’s 20-character limit, with its count next to it.

## How the generator works

A small AI model reads your product and details and writes 13 search phrases a buyer could type. Before you see them, each tag is checked against Etsy’s rules: lowercase, 20 characters or less, only letters, numbers and spaces (an apostrophe or hyphen inside a word), and no duplicates.

AI can suggest a phrase nobody searches for, or one that does not fit your item. Keep the tags that describe your product truthfully and replace the rest.

![Podly AI Listing Creator in the Merch upload page: keywords, a written title, brand and two bullets, and one trademarked term flagged](https://podly.co/images/features/ai-listing-800.webp)

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## How to use the Etsy tag generator

1. Name the item the way a shopper would search for it: "retro bass fishing hoodie", not "Sunset Design 07".
2. Add details: what the design shows, the style, and who buys it. A detail you leave out cannot become a tag.
3. Press the button. Each tag shows its length, so you can see at a glance that it fits.
4. Remove any tag that repeats your category or an attribute you already set, then copy each tag (or all 13 with Copy) into the Tags field of your listing.

## Etsy’s tag rules (as of November 2026)

From Etsy’s Help Center article [How to Use Tags to Get Found in Search](https://help.etsy.com/hc/en-us/articles/360000336307):

- **Up to 13 tags** per listing.
- **Up to 20 characters** per tag, spaces included.
- **Letters, numbers and spaces only.** You can use an apostrophe or a hyphen inside a word, but a tag cannot start with one. Accented letters such as é or ñ are allowed.

Etsy’s Seller Handbook guide [Keywords 101](https://www.etsy.com/seller-handbook/article/382774281517) (updated August 2025) adds the advice that matters most: use all 13 tags, prefer multi-word phrases to single words, do not repeat tags, and skip phrases your category and attributes already cover, because Etsy treats those like tags.

## What good tags look like for a print-on-demand item

Take a pullover hoodie with a retro sunset and a jumping bass, listed in Etsy’s hoodies category.

**Weak:** hoodie, fishing, fish, bass fishing hoodie, bass fishing hoodies, gift. Single words compete with millions of listings, "hoodie" repeats the category, and the plural adds nothing because Etsy already matches both forms.

**Better:** bass fishing hoodie, retro fishing shirt, largemouth bass, 80s sunset hoodie, fisherman gift, fishing dad gift, lake life sweatshirt. Each phrase is a search someone could make, each is 20 characters or less, and together they cover the fish, the style, the activity and the buyer.

If the phrase you want is longer than 20 characters, split it into shorter phrases that still read like searches. "Vintage fishing gift for dad" becomes "vintage fishing" and "fishing dad gift".

## Mistakes to avoid

- **Leaving tags empty.** Thirteen is the limit, not a target to stay under.
- **Misspelling on purpose.** Etsy corrects common typos in searches, so a misspelled tag only wastes a slot.
- **Tags in a second language.** Write them in your shop’s language. Etsy translates them when it matches searches in other languages.
- **Brand and team names.** A tag with a trademark you do not own can get the listing taken down. Check your phrases with Podly’s [trademark check](https://podly.co/features/trademark-check/).
- **Setting tags once and forgetting them.** Etsy suggests refreshing the tags of listings that get little traffic in your Shop Stats.

Next, write a title buyers understand at a glance with the [Etsy title generator](https://podly.co/tools/etsy-title-generator/), and check what you keep per sale with the [Etsy fee calculator](https://podly.co/tools/etsy-fee-calculator/). Selling on Amazon Merch too? Podly’s [Trending Search](https://podly.co/features/trending-search/) shows the designs climbing in sales rank right now.

Facts checked and page updated on November 14, 2026.

## Etsy tag questions, answered.

Something we missed? [Send us a message.](https://podly.co/contact/) A human answers.

**01 Is the Etsy tag generator free?**

Yes. Your first 3 generations need no signup, and they are shared across all Podly AI tools. After that, enter your email and keep generating for free, up to a daily limit.

**02 How many tags can I use on Etsy?**

Up to 13 tags per listing, each up to 20 characters. Etsy’s Seller Handbook recommends using all 13, because every tag is one more chance to match a search.

**03 Should I put the same keyword in my title and my tags?**

It does no harm, but Etsy reads your title, tags, category and attributes together. Spend your tags on phrases that are not already covered by your category and attributes, and on the other ways buyers describe the item.

**04 Do I need singular and plural versions of a tag?**

No. Etsy matches the root of a word, so "diary" also matches searches for "diaries". Use the free tag for a different phrase instead.

**05 Why does Etsy reject some of my tags?**

Tags can only contain letters, numbers and spaces, with an apostrophe or hyphen inside a word, and cannot start with those two characters or run past 20 characters. The generator only writes tags that follow those rules.

More free tools

## Keep going with these free tools.

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  ### Etsy title generator

  Five keyword-rich titles for your listing
- Listings & keywords

  ### Etsy listing checker

  Title, tag and description checks for Etsy
- AI generators

  ### Etsy description generator

  A product description from a few details

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